Online Public Relations

PR for Google. PR for the AI engines.

Earned media has two jobs in 2026: build Google authority via quality backlinks, and feed the AI engines training data that makes them cite you. We do both — without spam, without "guest post networks", without buying placement.

📰

Earned media

AU and international press placements — AFR, SMH, The Conversation, industry trades.

🔗

Quality backlinks

Editorial, contextual, dofollow — links that actually move rankings and AI citation likelihood.

📊

Brand mention monitoring

Track unlinked mentions and turn them into citations. Track AI engine citation frequency.

💬

Expert positioning

Get Jose and your team quoted as the named expert in your category.

📣

Newsjacking

Fast-turn reactive press when news in your category breaks.

🔬

Data & research PR

Original research, surveys and reports — the most powerful link-magnet format.

FAQ

Common questions.

Will you do "guest posting"?
Generally no. Most guest-post networks are flagged by Google's spam algorithms and rarely move the needle. We focus on real editorial placements with real journalists at real publications.
Do you guarantee a number of links?
No — but we do commit to outreach volume and reporting transparency. Most retainers earn 4–12 high-quality placements per month.
How does PR help AI SEO (GEO)?
AI engines like ChatGPT and Claude train on web content. The more high-authority sites that mention your brand, the more likely the AI engine learns to associate you with your category and cite you in answers. Real earned media is the highest-quality training signal you can buy.

Want PR that moves rankings AND AI citations?

Tell us about your business — we'll come back with 3 candid story angles you could pitch tomorrow.

Talk to us →